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Periodontal or gum disease affects about 65 percent of teenagers and 75 percent of adults in the UK and America[1]. It is the most common disease in the world[2] and the leading cause of tooth loss in adults. Rates of gum disease have soared as it is fuelled by aggressive, pro-inflammatory bacteria in the mouth that thrive on refined carbohydrates and sugary foods ie, on a processed food diet. Symptoms of peridontal disease include sore, inflamed gums, gums that tend to bleed during brushing, a receding gumline, tooth decay and tooth loss.

BEAUTY SHOT™ is designed to prevent and heal gum disease by flooding your mouth with natural, prebiotic antioxidants that nourish healthy, immunity-boosting oral bacteria and discourage the installation of harmful strains. Prebiotic antioxidants help optimize salival PH and discourage the proliferation of harmful bacteria, reduce gum inflammation and actively protect against gum disease.

Prebiotics such as the antioxidants in BEAUTY SHOT™ have been extensively studied for their health-promoting effects for many years. Prebiotics and probiotics (meaning ‘for life’) are micro-organisms shown to exert health promoting influences both on humans and animals. The main field of research has been the digestive tract and how prebiotics and probiotics can improve gut flora and boost overall immunity, however more and more research indicates that probiotics and prebiotic antioxidants offer exactly the same benefits for oral health[3].

Put simply, the presence of prebiotic antioxidants encourages the growth of beneficial, probiotic bacteria, such as Lactobacillus, in the mouth. Lactobacillus, already well known for its positive effect on gut flora, has the ability to rapidly colonize our mouth with ‘good‘ bacteria[4]that act as a defenders of our oral health.  Lactobacillus does this by preventing a wide range of undesirable, anaerobic bacteria including Streptococci[5], Aggregatibacter actinomycetemcomitans and Porphyromonas gingivalis[6], which all cause gum disease, from latching onto gum tissue and settling in.

The prebiotic antioxidants in BEAUTY SHOT™ reduce inflammation by upregulating anti-inflammatory cytokines[7]and directly enhancing specific and general immune responses.[8] [9] Prebiotic antioxidants are furthermore thought to generally protect against infection by nourishing the growth of friendly bacteria that compete with pathogenic viruses & bacteria for binding sites on epithelial cells[10][11]: ie, if there are enough friendly bacteria present, viruses find it hard to gain a foothold.

The broad spectrum polyphenols in BEAUTY SHOT™ are powerful antioxidants that act as «in-mouth gardeners» : they ‘weed-out’ harmful, anaerobic bacteria, enhance oral oxygenation and nourish beneficial, aerobic bacterial strains. The fruit polyphenols, matcha green tea catchekins, broad-spectrum carotenoids, raspberry anthocyanins and CoEnzyme Q10 in BEAUTY SHOT™ all feed beneficial gum bacteria, reduce oral inflammation, help balance salival PH and increase all-round oral immunity.

By virtue of being a drink, BEAUTY SHOT™ is first absorbed in your mouth, both through your gums and the blood vessels beneath your tounge. BEAUTY SHOT™ thus directly targets harmful bacteria in your mouth and acts to replace pro-inflammatory, disease-causing anaerobic bacteria with protective strains. BEAUTY SHOT™’s high concentration of prebiotic antioxidants, in particular polyphenols, carotenoids, Vitamin C and CoEnzyme Q10 reduces cellular inflammation and boosts gum resilience.

The high level of carotene antioxidants in BEAUTY SHOT also encourages healthy mucus membranes in the mouth, as consumption of natural fruits rich in carotenes and Vitamin A is clinically proven to protect from oral cavity cancers[12]. This further boosts gum immunity.

In addition to drinking a BEAUTY SHOT every day, another more conventional (but equally effective) way to reduce your risk of gum disease is to drink plenty of pure water, eat lots of fresh, raw fruits and vegetables which supply your mouth with antioxidants in the most natural way and « clean your teeth » naturally and to brush your teeth regularly, particularly after a sugary or carbohydrate-rich meal.

Research indicates that the harmful bacteria that cause gum disease can spread very easily from the mouth to other sites in the body, causing chronic inflammation wherever they go and triggering a series of immunologic responses that can launch the initiation of metabolic syndrome and degenerative disease[13].

Simple gum diseases can thus increase your risk of all the most common degenerative diseases[14]including cancer and systemic infections[15], heart disease[16], respiratory diseases[17], diabetes and conditions in general that shorten your lifespan[18]. Looking after your mouth and gums is therefore an incredibly worthwhile health investment. BEAUTY SHOT is an easy, enjoyable way to improve oral health.

[1]Beck J, Garcia R, Heiss G, Vokonas PS, Offenbacher S.  1996.  Periodontal disease and cardiovascular disease. Journal of Periodontology 67(10 Suppl):1123-37.

[3] Juliette Reeves <the health benefits of oral probiotics>

[4]Logan Buck. B, Altermann, E, Svingerud Tet al: Functional Analysis of Putative Adhesion Factors in Lactobacillus acidophilus NCFM APPLIED AND ENVIRONMENTAL MICROBIOLOGY, Dec. 2005, p. 8344–8351

[5]Ishihara K, Miyakawa H, Hasegawa A et al: Growth inhibition of Streptococcus mutans by cellular extracts of human intestinal lactic acid bacteria. Infect Immun 1985;49:629-694

[6]Kõll P, Mändar R, Marcotte H, Leibur E, Mikelsaar M, Hammarström L. : Characterization of oral lactobacilli as potential probiotics for oral health. Oral Microbiol Immunol. 2008 Apr;23(2):139-47.

[7]Pessi, T., Sutas, Y., Hurme, M. and Isolauri, E. : Interleukin-10 generation in atopic children following oral Lactobacillus rhamnosus GG. Clin Exp Allergy  2000 30, 1804–1808.

[8]Perdigon, G. and Alvarez, S. (1992) Probiotics and the immune state. In Probiotics. The Scientific Basis ed. Fuller, R. p, 146–180. London: Chapman and Hall.

[9]Ouwehand, A.C., Salminen, S. and Isolauri, E. (2002) Probiotics: an overview of beneficial effects. Antonie Van Leeuwenhoek 82, 279–289.

[10]DeSimone, C. : The adjuvant effect of yogurt on gamma interferon by Con-A stimulated human lymphocytes. Nutr Rep Int  1986 33, 419–433.

[11]O’Sullivan, M.G., Thornton, G., O’Sullivan, G.C. and Collins, J.K. : Probiotic bacteria: myth or reality. Trends Food Sci Technol 1992 3, 309–314.

[13]National Institute of Craniofacial Research: www.nidcr.nih.gov/HealthInformation/DiseasesAndConditions/OralSystemicHealthConnection/OralSystemic.htm

[14] Juliette Reeves: leading UK dental hygienist and nutritionist.

[15]Loos BG.: Systemic markers of inflammation in periodontitis.  J Periodontol. 2005 Nov;76(11 Suppl):2106-15.

[16]Tenenbaum HC, Lai  JY, Sheldermay A, Goldberg MB: Is there a link between periodontitis and cardiovascular disease? A report on the RCDSO Symposium, Oral Health: A Window To Systemic Disease. Feb 2 2005.

[17]Garcia  RI: Epidemiologic Associations Between Periodontal Disease and Chronic Obstructive Pulmonary Disease. Ann Periodontol 2001 :6(1) 71-77.

[18]Saito T, Shimazaki Y, Kiyohara Y, et al. The severity of periodontal disease is associated with the development of glucose intolerance in non-diabetics: the Hisayama Study. J Dent Res 2004;83:485-90.